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Gordon Ross Speaking at OpenGovWest ’11

Bryan Robertson posted this on May 9, 2011

OpenRoad’s Gordon Ross will be appearing as a panelist on Friday May 13, 2011 at the OpenGovWest Conference in Portland, Oregon.

The topic of the panel will be “Usability: Strategies for revamping government websites for transparency, accessibility, and ease of use.” Gordon will join moderator Kathy Gill from the University of Washington, and Dustin Hodge to share ways to build better Citizen to Government (C2G), Business to Govenment (B2G), and Government to Government (G2G) websites and IT tools.
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Dr. Pepper / EA Integration Wins Horizon Award

Bryan Robertson posted this on May 4, 2011

The Dr. Pepper Every Cap Wins promotion has won a 2010 Horizon Interactive Award Bronze in the Integrated Marketing category.

The promotion allowed consumers to take coupon codes from Dr Pepper bottles and fountain drinks and redeem them for digital goods – add ons for their players inside EA games. 500 million coupon codes were issued at Dr Pepper retail outlets throughout the USA and launch titles included Spore, SIMS 3, Mass Effect 2 and Battlefield Heroes.
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Pokémon

Bryan Robertson posted this on April 26, 2011

Complex localization made smooth

The Pokémon Company International (TPCi) faced a challenge. To meet the needs of its global player community, Pokémon wanted to offer their flagship website in five languages: UK English, French, Italian, German, and Spanish. The challenge was that pokemon.com is a tightly integrated system of Flash games, dynamic Content Management System pages, and business applications. This complexity, combined with the site’s sheer size (thousands of image assets alone required translation), meant the localization of pokémon.com involved far more than simply swapping out English text for other languages. Secondly, the effort to “localize” the site had to occur concurrently with dozens of interdependent enhancement and maintenance projects. Furthermore, the new site had to scale as further languages were added in the future.

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Virtual Heart Awarded $1.0M Grant

Gordon Ross posted this on April 11, 2011

Chronic heart failure and web applications might seem like odd bedfellows, but since 2005 we’ve been working with the St Pauls Hospital Heart Function Clinic and their research into how chronic disease patients can improve their health through using a web-based application, the Virtual Heart system.


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Susan Gibbons

Bryan Robertson posted this on February 20, 2011

As Controller, Susan Gibbons keeps OpenRoad’s financial house in order.

Susan rejoined the accounting world recently after a break to start a family. Previously Susan was Assistant Controller at Playground, a real estate division of Intrawest. While earning her Bachelor of Business Admin, Susan got her start in Accounting through the Simon Fraser University Co-op program with the KPMG Vancouver Audit department.

Susan Gibbons' Full Profile
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OpenRoad to Speak at Just a Click Away Conference

Gordon Ross posted this on February 2, 2011

Selma Zafar, Senior User Experience Designer, and Bryan Robertson, Senior Analyst, will be speaking at the upcoming Just a Click Away conference February 23 – 24, 2011. The Just a Click Away conference is focused on how technology can be used to deliver legal education and information to the public in Canada. We’re happy to be joining Vancouver peers and friends David Eaves, Philip Djwa, Rob Cottingham and Alex Samuel on the agenda in sharing our experience in building websites and working with in the public legal education and information space.
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OpenRoad hosts La Marea at PuSh Festival

Gordon Ross posted this on January 17, 2011

OpenRoad is pleased to sponsor and host Vancouver’s dynamic theatre company Boca del Lupo in their production of La Marea for the 2011 PuSh International Performing Arts Festival.

La Marea by Mariano Pensotti
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2010 Winter Olympic Mobile Spectator Guide Wins Award

Selma Zafar posted this on December 2, 2010

Last night at the Canadian New Media Awards, Xomo Digital won the Best Mobile Application award at the Canadian New Media Awards in Toronto.  OpenRoad is pleased to have worked with Xomo on the 2010 Guide, providing  usability services focusing on improving and iterating the user experience.

Congratulations to the Xomo Digital team!

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Please don’t change! Redesigning MEC.ca

Gordon Ross posted this on November 24, 2010


OpenRoad VP Gordon Ross and Mountain Equipment Co-op Web Marketing Manager George Weetman headlined the BCAMA Speakers Series on November 24, 2010 with their talk on redesigning Mountain Equipment Co-op’s e-commerce website.

Entitled “Please don’t change! Redesigning MEC.ca and keeping the customer at the centre of your website redesign” Gord and George discussed the many trials and tribulations associated with large scale website redesigns.

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New world of social intranet connects colleagues like never before

Gordon Ross posted this on October 27, 2010

OpenRoad VP Gordon Ross was interviewed in the Vancouver Sun as part of the lead up to ThoughtFarmer’s Social Intranet Summit in Vancouver October 27/28, 2010.

Entitled “New world of social intranet connects colleagues like never before,” the article discusses the use of social intranet tools inside organizations and features ThoughtFarmer customer Oxfam America.

Read the article below.

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About this blog

if/then is the official blog of OpenRoad Communications, a Vancouver BC based web application development firm that's been around since 1995. OpenRoad staff share their insight and opinions about web technology trends, user experience design, and the software development process.

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