Users play an important role right from the beginning

At OpenRoad, we understand the importance of well-designed products  and have built a reputation for designing websites, intranet and mobile solutions that continually gets kudos for its usability. We pride ourselves on our ability to take complex requirements, constraints, and processes, and transform them into an easy-to-use, intuitive solution.

We design our solutions using User Centered Design principles, with users playing an important role in the process right from the beginning when defining the strategy. We don’t “add usability” to websites as an afterthought. We believe in working to understand your user’s and business needs to enable us to define, design and develop the most engaging and effective experience. Our commitment to usability results in a greater user satisfaction, decreased training costs, greater user productivity, and lower support costs.

Our User Experience services include:

• Surveys and Interviews
• Focus Groups
• Persona Creation
• Business Requirements
• User Requirements
• Information Architecture (Site Map)
• Wireframes
• Task Flows
• Competitive/Comparative Analysis
• Heuristic Evaluations
• User testing (Remote or in a lab setting)

At OpenRoad we don’t believe that there is one approach to each problem. By working with you to best understand your needs and the problem that you trying to solve, we will recommend the best User Experience approach. Whether or not your users are all in the same city or scattered across the global, we use online tools ensure that gathering user feedback and understanding their needs can be done from anywhere.